Rappi automates marketing workflows on Saptiva AI, live in Mexico today. No regulator required this. No auditor set a deadline. Nobody was forcing the question at all.
Marketing runs on customer data, and Rappi's customers are in nine countries under nine privacy regimes. They chose the layer before the border problem arrived.
The Creative Brain: agent-run marketing per microzone, built and operated in Studio, routed and metered by frIdA.
